If you’ve been on YouTube in the past decade, chances are you’ve stumbled upon Ryan’s World—a colorful universe of toys, games, experiments, and one smiling kid at the center of it all. That kid is Ryan Kaji, and believe it or not, he’s now 13 years old and still going strong.
Yes, the tiny toddler you once saw unboxing surprise eggs is now a full-blown teen—and a ridiculously successful one at that.
Let’s dive into what Ryan’s life looks like in 2025—from his YouTube empire and business ventures to his personal life, net worth, and that swirl of rumors about his family.
So… Who Is Ryan Kaji Today?
Ryan Kaji (real name Ryan Guan) was born on October 6, 2011, in Cypress, Texas, and is of Asian descent—his dad Shion Kaji is Japanese, and his mom Loann Kaji is Vietnamese-American. What started as a simple toy review channel when Ryan was just four years old has evolved into a full-blown media empire now known as Ryan’s World.
At just 13 years old, Ryan is a YouTuber, entrepreneur, game developer, and even a TV personality. His family still plays a major role in all his content—even his two younger sisters make regular appearances.
Fun fact: The family changed their surname to “Kaji” for public branding purposes, switching from their real last name “Guan.”
A Family Project That Turned Into a Global Brand
If you’re wondering whether Ryan just stumbled into fame, the answer is—not quite. While the initial success was a surprise, the Kaji family has been very intentional about turning that momentum into a brand.
Ryan’s mom Loann quit her job as a high school chemistry teacher to work full-time on the channel. His dad, Shion, also left his job to focus on content creation. Their shared background in education and media-savviness helped turn Ryan’s World into an educational and entertaining channel that goes far beyond toy reviews.
From DIY science experiments to challenges and cartoons, the content has grown up with Ryan—and so has the audience.
The Numbers Don’t Lie: Ryan Kaji’s Net Worth in 2025
Let’s talk money—because wow. As of 2025, Ryan Kaji’s net worth is estimated at over $100 million. That’s not just YouTube ad revenue. The Kaji family has licensed Ryan’s World for merchandise, games, clothing, books, and even food products.
According to The New York Times, Ryan’s brand has generated over $250 million from merchandise sales alone. The YouTube channel, with its 37 million subscribers and 58+ billion views, remains one of the Top 10 most-subscribed channels in the U.S. as of 2024.
It’s not just a channel anymore—it’s a franchise.
Ryan’s World Goes Beyond YouTube
Ryan’s World isn’t just about YouTube videos anymore. The brand has branched into:
- 🎮 Video games like Tag with Ryan and Ryan’s Rescue Squad
- 📺 TV specials such as Super Spy Ryan on Amazon Kids+
- 🌐 Roblox games for young gamers
- 🧪 Educational series like Elemon, an anime-inspired science show created with Toei Animation
The Kajis even founded their own media company, Sunlight Entertainment, which manages everything from production to licensing.
What About Ryan’s Parents? Still Together?
This one’s a bit complicated.
There have been rumors flying around about the state of Shion and Loann’s marriage, with speculation pointing toward a separation or divorce. But in mid-2024, the couple posted a heartfelt YouTube video titled “We Got Married Again”, where they renewed their vows—a sweet (and public) move that quieted the rumor mill… at least for now.
Whether or not things are perfect behind the scenes, one thing is clear: they’re still running Ryan’s World together.
What’s Next for Ryan Kaji?
While most 13-year-olds are figuring out high school lockers, Ryan is juggling media appearances, brand meetings, and content planning. Yet, his parents have emphasized the importance of keeping things balanced and age-appropriate.
Ryan still goes to school, still hangs out with friends, and most importantly, still gets to be a kid. Despite the massive success, the Kaji family insists that Ryan’s personal growth and well-being come first.
As Ryan continues to grow up, fans are watching closely to see whether he’ll stay in the limelight or take on new paths entirely. Acting? Business? Tech? With the empire he’s already built, the sky’s the limit.
Final Thoughts: Ryan Kaji is More Than a YouTuber
At 13, Ryan Kaji has already accomplished what many adults dream of. He’s not just a YouTube star—he’s a brand, a business, and a symbol of what’s possible when creativity, timing, and family teamwork collide.
What started as a toy review in 2015 is now a household name across the globe. Whether you’re a parent, a YouTuber, or just someone who’s curious about how internet fame really works—Ryan’s story is one worth knowing.
And hey, who knows? In a few years, we might be writing about Ryan Kaji, CEO.